How To Get Mobile Leads For Your Business

You may have noticed that I'm always recommending Mobile Marketing. This is for a very good reason. Did you know that 25% of all internet users in the US are mobile only? They do not use a PC for internet access at all, and rely solely on their smartphone or tablet.
Statistics on mobile only users are staggering...
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How Having A Mobile-Optimised Website Can Increase Your Google Quality Score

Google quality scores can increase with mobile-optimized websites
I recently read an article by Phil Webb at Mobify which reviewed the recent Google announcement that having a mobile-optimised website now affects your Google Adwords quality score. What this means is that if you don't have a mobile-optimised website, then you're undoubtedly paying more than you need to for your Google AdWords campaigns. Why do that in this day and age of mobile technology? Google's announcement is great news for small businesses … Continue Reading ››

Why Small Businesses Should Get Into Facebook Ads

Click here to watch the free Facebook training webinarSo you've set up your small business's Facebook Page. You've even optimized it for search engines. The "likes" are just pouring in. What's next? If you haven't already, you might try taking Facebook's social advertising offerings for a spin. The ability to target ads to people based on very specific criteria, and cap your ad spend at a daily amount of your choosing makes for a very cost-effective way to reach consumers -- especially for smaller operations. Facebook is poised to become the … Continue Reading ››

Google Facts Show That Web Retailers Can Increase Consumer Engagement By 85%

If there was ever a better time to find out why you need to mobilise your business, then TODAY is the day! Why is that precisely? Google has released some eye-popping facts that tell web retailers can increase consumer engagement by 85% with a mobile-specific device. If you thought you were safe sitting on the sidelines and turning a blind eye to mobilised web activity, then you are surely missing out on lost revenue. The facts simply say … Continue Reading ››