LinkedIn Lets Companies Post Status Updates [VIDEO]

 

For some time now, LinkedIn has made it possible for users to follow companies, but last Thursday the professional networking service started allowing the more than two million businesses with company pages to post status updates to their followers. This is a powerful feature because Company Status Updates will enable company page admins to post updates, up to 500 characters max, to the “Overview” tab of their pages. “This is a great way to build engagement with customers, potential employees and prospects alike,” says Ryan Roslansky, director … Continue Reading ››

Attention Small Business Owners: It’s Time To Warm Up To Mobile Marketing

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If you'd like to see more customers walking through the front door of your brick and mortar business, then you really should be considering using mobile marketing today. Why? According to Borrell Associates: “Half of the local businesses surveyed this summer said they were planning to participate in mobile marketing this year, according the report, Main Street Goes Mobile.” “Mobile ad spending is projected to double every year for the next five years. By 2016, local mobile marketing spending would top $18 billion for advertising and $4 … Continue Reading ››

QR Codes Help Conference Organisers & Delegates To Interact

As an event coordinator in the past - a job that I truly loved doing - I know first hand how much time can be spent organising and sorting the delegate list, name tags and the like. Don't get me wrong... it was a task I always enjoyed, but nevertheless it could certainly be timely and rather tedious. First I would design the name tag, then create a template, then change the name for each attendee. Alternatively, I could create a mail merge list in MS Word and use Avery labels to merge the list into printable name tags. Then of … Continue Reading ››